In this issue
Make it easy for your Partners to sell
What are the Standard Commissions for a Software Product?
Upcoming Partnering Workshop
March Survey Results
Supporting your Partners
How do you provide support to your Partner to drive sales?

What do you do to make it easier for your Partners to sell? (Tick all that apply)







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March Survey Results

Click here to take this month's survey on "What do you do to make it easier for your Partners to sell?"

Last month we asked you how often you communicate with the sales people in your partner company. Here's an overview of the results.

Believe it or not, not a single person answered last month's poll. So, why was this the case? We thought about this and wondered was the question too complex? No. We feel that the answer to the survey lies within the fact that it remained unanswered - there is no (or very little) communication between management and the sales people in their partner companies.

We draw this conclusion from plenty of experience in dealing with this situation over the years. It is essential that the partnership is managed effectively, with regular communication, in order to drive sales. You wouldn't just ignore your own sales team would you? Why should you treat what is effectively a remote sales team any different. You need metrics, clarity and above all communication to ensure both parties are receiving the optimum reward.

As interesting as it is to draw conclusions from the lack of votes, we would greatly appreciate any answers in future surveys - don't be afraid to be honest, there's never a wrong answer... well, usually!

Click here to take this month's survey on "What do you do to make it easier for your Partners to sell?"

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